We’re having a blond moment. Trendsetters agree that this is the season to choose light, bright hair colors with pastel shades and a light and free look. We know that the real blond, the true iconic blond that women dream of, is a perfect color with radiant tones. It's well-kept, and doesn’t have any unsightly brassy tones. Most of us dream of soft and radiant hair, with natural tones. However, pollution, bleaching and aggressive cleansers can have a negative and weakening effect on the hair. Whether it’s naturally blond, grey, white, or has been bleached you can end up with unwanted yellow or brassy tones. At the same time, the hair’s structure tends to weaken and the whole head of hair appears unkempt, dry and dull.
To counteract these effects, we have created milk shake silver shine range, to give blond hair beautiful shine whilst revitalizing and restructuring the hair. Silver Shine has been created to neutralize yellow or brassy tones that can occur in blond hair, lightened hair or greys, with two main results:
1/ yellow or brassy tones are neutralized; the natural tones of blond hair, lightened hair, or greys are enhanced
2/ hair is soft, manageable, revitalized and shiny The combination of these two elements make milk shake silver shine a unique product on the market. As a result the yellow or brassy tones are neutralized and the hair is gently improved in one unique solution. The range, composed of a shampoo and whipped cream leave in foam, contains selected active ingredients like violet pigment and berry extracts to condition the hair and protect from pollution.